About Umamicart

A well-curated selection of Asian groceries, delivered to your door.

Overhead view of packaged asian snacks
About Umamicart

OUR BACKGROUND

Umamicart is an online grocery store delivering hundreds of your favorite Asian products and ingredients. 

From Asian veggies, to fresh fruits, to your favorite cuts of meat, to pantry staples, rice, noodles, and more -- we have all your Asian grocery needs covered. Our expert buying team is as obsessed with quality products and ingredients as you are, so you can be sure you’re getting the very best products and freshest produce.  

Our carefully curated selection includes both traditional staples, as well as up-and-coming Asian-American owned brands. Umamicart delivers an online grocery shopping experience that highlights and celebrates the endlessly diverse, unique, and ever-evolving Asian American culture and cuisine.

From Our Founder, Andrea

One of my earliest memories is sitting in my mom’s lap at the roundtable in our family’s Chinese restaurant: heaping plates of steamed fish with fragrant ginger and fresh scallions; mapo tofu; ‘rabbit buns’ filled with egg custard...paired with a board of Spanish cold cuts.

I am a first-gen, third-culture kid: I was born and raised in Spain to Chinese parents who immigrated there as adults. Ten years ago, I made my own move to New York. My life experiences across three continents are varied, but share one common thread: meals incorporating delicious and often unconventional combinations of food.

Today, I connect with loved ones over my own curated spread of dishes around my table in Brooklyn. The products we carry at Umamicart are a mix of traditional staples enjoyed across generations, and new, distinctly Asian-American, brands. Whether you grew up with these flavors, or are embarking on new culinary adventures, my hope is the same: to bring you and your loved ones to the table, revisiting childhood favorites or creating memories over new flavors.

From my table to yours,

Signature
Andrea Xu signature

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